Tag / Marketing

Person holding a smartphone while browsing a site

If the contact form asks for too much, people leave. Five minutes on a phone: count fields, check the thank-you, and send yourself a test.

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Website layout doodles on a desk used to plan a campaign site
/ 10/10/2026 / Comments Off on Framer for brochure and campaign sites: when a story site beats a blog engine

Framer for brochure and campaign sites: when a story site beats a blog engine

Framer is strong when the site is a story: one campaign, a launch, a brochure. It is a weak daily blog engine. Pick it on purpose.

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Laptop open to a notebook checklist with a pen
/ 08/10/2026 / Comments Off on Homepage clarity checklist: the 5-second test

Homepage clarity checklist: the 5-second test

In five seconds a stranger should know who you help, what you do, and where to click next. Use this checklist on your homepage.

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Person at a desk editing a website on a laptop
/ 06/10/2026 / Comments Off on Webflow vs WordPress for marketing teams: who edits the site every week

Webflow vs WordPress for marketing teams: who edits the site every week

If your marketing person updates pages every week, pick the tool they can actually finish in without waiting on a developer.

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